Booiq Revolutionizes Real Estate Transactions with AI Technology
Booiq represents the future of real estate business transactions. With a mission to revolutionize property management through innovative, AI-driven solutions, the company is transforming how commercial property owners manage and optimize their assets. From streamlining complex processes to proactively adapting to market changes, Booiq is leading the charge in making property management and the leasing process more efficient and effective.
A Mission to Adapt and Innovate: Booiq’s journey with the NorthBound Scaleup program
In a dynamic real estate market where locations and tenant needs are constantly evolving, Booiq empowers property owners to stay ahead. Their tools enable landlords to systematically address changing demands and unlock new revenue streams. As the company describes its mission:
”We want to make it easier for property owners to work proactively and systematically to drive new revenues in a constantly changing market”, says Jon.
At the heart of their offering is a flagship product designed to simplify property advertising and tenant matching. By leveraging advanced data analysis and AI-generated insights, Booiq dramatically reduces the time needed to connect properties with the right tenants. This comprehensive solution ensures property owners can maximize their assets’ potential with minimal effort.
Rapid Growth Through Strategic Support
Booiq’s journey has been marked by impressive growth, fueled in part by their participation in the NorthBound Scaleup program. Speaking with Jon, a co-founder at Booiq, we learned how the program helped the company scale its revenue from 60,000 euros to 300,000.
”The growth increased significantly,” Jon remarked, emphasizing the transformative impact of the program. In addition to financial growth, Booiq benefited from expert guidance, innovative business models, and practical exercises that laid the groundwork for their success.
Navigating Cultural Differences
As Booiq expands its global reach, the team has encountered unique cultural challenges.
”The international market looks different from the Swedish one. Therefore, we have learned to adapt to each country and adapt the country to our mission,” Jon explained.
Canada has emerged as Booiq’s largest potential market, with its culture closely mirroring Sweden’s. This familiarity has allowed the company to establish a strong foothold while planning further expansion into the Nordic region by 2026.
Looking Ahead: Investment and Team Building
Booiq’s future plans are ambitious. The company is preparing to onboard 1.5 million euros with new and existing investors to support its next phase of growth. Jon highlighted the critical role of their team, which was strengthened significantly during the scale-up program.
”A good team has helped us along the way,” Jon noted, adding that the program provided them with essential frameworks and exercises to navigate the complexities of scaling a business. As they continue to innovate and expand, Booiq’s mission to revolutionize the industry remains unwavering – making real estate transactions faster, smarter, and more efficient for all stakeholders.
Northbound Scaleups (NBSCALE) was part of the Central Baltic Interreg Programme. Project partners: Business Turku, Movexum AB, Tallinn Science Park Tehnopol.
Is your company ready to scale internationally?
Contact Jini Nälsén, Project Manager at Movexum.